MAGIC FM : 3D ICONS

Overview : I was approached by the guys at Scruf to help create 3D Icons for their various outlets as part of their rebrand. It was a really nice little brief, a little different from my day to day so I was excited to work with the guys again.

Magic already had a few icons so I was tasked with not only creating the various objects according to brand, but they also needed to match the same look, texturing and lighting as the existing. Once the list was signed off of all the individual assets I started building in Cinema 4D and using Redshifts clay mode to show detailed renders back to the client. Knowing I would have to switch to standard renderer to match the original style I began compiling a palette of textures and patterns that could be applied. Following feedback from Sam at Scruf, we shared ideas and eventfully completed the assets you see below. I have also included some of the earlier building stages as well.

Year: 2020

Software : Cinema 4D, Adobe Illustrator

Plugins : Redshift, Quad Mesher

Credits : Scruf TV, Myself

FINAL VERSIONS

DEVELOPMENT